What is career guidance

Career counseling

Careers counseling has existed in Germany for many years. In 1927 this was even regulated and defined by law. The term career counseling first appeared in 1898. The "Federation of German Women's Associations" founded the first advice center in 1902 with the "Information Center for Women 's Professions". Until 1997, the job counseling was assigned to the state labor administration, the employment office, or the Federal Employment Agency. The tasks of the public career counseling at that time consisted of supporting the people seeking advice in their training, study and career decisions. Essentially, it was about the development of personal and appropriate decision-making criteria, and the elaboration of professional preferences and the drafting of sustainable action strategies.

In 1998, with the introduction of the III. Social Code a fundamental change in force. The so-called sole right of the Federal Labor Office has been deleted. The background to this was the emergence of new forms of counseling and counseling approaches in career counseling such as B. education and career advice. These modern forms of counseling seemed to be too costly and therefore too personnel-intensive, while maintaining the counseling monopoly of the Federal Labor Office.

The dissolution of the monopoly marked the beginning of the development of a large number of different forms of counseling that were not monitored by the state, such as career counseling, aptitude assessment, career counseling, career coaching, student counseling, educational counseling and also personnel counseling.

Forms of career guidance

Since then, the market for career guidance has developed very rapidly, away from monopoly government guidance towards one with many different market participants who often offer a wide range of services. The range of government advice centers has been significantly reduced since then and in many respects is not always in line with the market. Especially with regard to advice on choosing a career, in the sense of orientation advice when entering the profession, today's employment agency cannot always adequately meet the increasing demands of mostly young customers.

Careers advice at the employment agency

This is certainly not due to the quality of advice offered or the professionalism of the employees, but rather to the increased demands of customers and the increasing complexity of the professional world. What used to be called “career education” by the employment offices is hardly up-to-date today, as it is no longer possible to provide young people with personal and individual solutions for their future career within 30 minutes of advice on choosing a career after a short conversation give. The employment agency's career advisors are often tied in terms of time and method. The reference to independent research via the BIZ, the career information center, is more of a proof of the lack of competence in individual and aptitude diagnostic career counseling. Nonetheless, the employment agency plays an important role in providing career guidance for young people. The spectrum on offer ranges from field-related counseling tests or course counseling in various fields of study, placement suggestions for apprenticeships after a suitability assessment, advice and information on school and company apprenticeships, career orientation events at schools or by arrangement, professional events in BiZ, information events in universities, consultation hours in schools and Of course, personal consultation hours for those looking for orientation.

Change in the world of work

Young people are becoming increasingly insecure due to the massive range of professional paths and opportunities that are being offered to them by newly emerging apprenticeships. There is a lack of clear perspectives and also a lack of decision-making certainty with regard to a clear idea in which direction the chosen profession will lead and what a specific job description looks like. Every year new, modern apprenticeships are added, older ones are modernized and adapted. This decision is even more complex when it comes to choosing a course of study. There are only a few courses that lead into a clearly defined professional field. Medicine, architecture and law are examples here. Most of the other of the 19,000 or so courses of study lead, from the point of view of many school leavers, into an unclear and uncertain future. The Bologna reform has led to a proliferation of new courses and has certainly exacerbated these decision-making problems. In addition, there are many new offers in the educational landscape at the transition from school to higher education, such as dual studies. These dual training offers, which build a bridge between theoretical training in a company and studying at a university, have enjoyed enormous popularity, especially in recent years. But this offer, as interesting as it may seem, is not the optimal route for everyone. The new media offer the best chances of 100% information supply, but filtering out the relevant information from this mass is overwhelming for many of the young people.

Private career counseling

At this point, private career counselors can help with professional advice. A clear definition of career counseling is difficult to make in this context. As a rule, understanding varies from provider to provider. We understand career counseling, coaching, and counseling for school leavers or dropouts in the context of choosing an apprenticeship that suits their inclinations, skills, interests and, in particular, their personality. In order to get to know young people optimally and with all their individual characteristics, we rely on partially structured discussions, psychological exercises and scientifically sound test procedures. For us, the consultation does not end after the comprehensive report has been handed over, but we look forward to a regular exchange after our consultation.

Online career guidance

This very young form of career counseling does not actually deserve the name advice, because it is usually an online job test that suggests occupational fields or cocrete professions according to more or less scientific procedures. This form of self-tests, online career counseling or career choice tests is not without controversy.

The right career guidance

Choosing the right advisor is essential for such a significant step as choosing a career, which is the first fundamental professional orientation.

There is no clear recommendation in this regard. Essential decision-making criteria should be a professional appearance, a preliminary telephone conversation and ideally the recommendation of friends, relatives or acquaintances. Often, however, it is left to "gut instinct" to have made the right choice. Let yourself be guided by your intuition and trust this quoted gut feeling. You're sure to be right. Even the recommendation from the circle of friends can turn out to be wrong if it turns out that the chemistry between the advisor and the customer is not right.

The DvB, the German Association of Vocational Counseling, has developed a checklist for choosing the “right” counselor. You will see that after ticking off all the relevant points on the checklist, you will make an appointment with us for the consultation of your child with a good feeling. The team of consultants looks forward to hearing from you! We attach great importance to professionalism, seriousness and reliability, we value our customers and see it as our highest goal to only have satisfied customers. We also do not set an end point for a consultation - no, on the contrary - we look forward to staying in touch with our customers for a whole working life and being at your side as a partner for all possible questions later.

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Student counseling